
FITNESS
TRENDX launches My, a device that captures useful training data via Bluetooth.
In collaboration with Evo Systems, TRENDX developed the My line, including devices such as the MyBeat and MyWatt. These devices are capable of capturing and analyzing training data in real time, offering a personalized and dynamic training experience.

Challenge
TRENDX Brasil, a leading company in the fitness market, recognized the need to create exercise monitoring devices that were both simple and highly efficient. The goal was to provide users with a way to track their workouts accurately and intuitively, using Bluetooth technology to ensure connectivity and ease of use.
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Evo Systems developed the My line, including devices such as the MyBeat and MyWatt. These devices are capable of capturing and analyzing training data in real time, offering a personalized and dynamic training experience, each with a specific specialty.
MyBeat
MyBeat is a device that redefines simplicity in heart rate monitoring. With an intuitive setup, the user can configure MyBeat to display training intensity zones, where heart rate is visualized through colors. This allows for easy and effective performance tracking during workouts.
Evo Systems designed and built Android and iOS apps that connect to MyBeat devices via Bluetooth Low Energy. These apps allow MyBeat to be used in both individual workouts and classes in studios and gyms, making training more dynamic and efficient.
The latest version, MyBeat 2.0, features an attractive design, new wristband options, and an ultra-precise sensor that captures blood pulse without interference. It also has an extensive exercise library that adjusts the capture according to the type of activity, ensuring accuracy and consistency.
MyWatt
Another highlight of the My line is MyWatt, a device compatible with various brands of indoor bikes. It allows for the measurement of rotation and power during training, facilitating individualization even in group classes. The applications developed by Evo Systems synchronize the smartphone with MyWatt via Bluetooth, allowing users to monitor training intensity zones in real time. Furthermore, this data can be transmitted to televisions during classes, providing a rich and informative visual experience.
The partnership between TRENDX and Evo Systems has resulted in products that not only meet users' needs but also raise the standard of workout monitoring in the fitness market. The My line has established itself as a complete and viable option, standing out for its accuracy, consistency, and ease of use.
Strategy
Agile development cell based on the Scrum methodology. An iterative approach for rapid deliveries, with flexible work methods, daily and weekly meetings, and less chance of rework.



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